I hate missing out just as much as anyone else. Its why Ultimate SEO has accounts on Twitter, Facebook, LinkedIn, Tumblr, Pinterest, Flickr, Youtube, Blogger, Instagram, SnapChat and more. But the only thing worse than not being on a platform is to not appear active on that platform. If someone’s first impression of you or your company is your activity on a forgotten profile it is more damaging than not having been there to begin with.
Thats where IFTTT has stepped in and been able to save time while helping to get a message out consistently. From WordPress IFTTT automatically shares and posts each update to a slew of other sites and until recently its been the most effective means for auto updating social media. Now that Google+ has ended and with the loss of Gmail applets on IFTTT it may be a good time to look again at social media auto posting techniques. Recently it appears LinkedIn may have discontinued its connection to IFTTT as well, which is a shame and hurts both LinkedIn and IFTTT.
In researching IFTTT applets Buffer.com came to light. Its mostly a paid version of what IFTTT did for free but it also includes a free options which allows integration with 3 social media platforms. In the use case of Ultimate SEO that meant connecting to LinkedIn. The other two positions going to Facebook and Twitter as those are the powerhouse social media platforms.
My ultimate goal is to fully automate this process and I haven’t yet seen that in Buffer.com but further testing may reveal that an action from IFTTT completes this chain. Its not enough to be able to post an individual article from one site to all, we need something that checks all sites and then auto publishes what isnt published on others to those sites.
You might think of this daisy chain of social media as if it were a PBN. It’s a network of separate sites but all you.
I’ll keep you updated on this case study. At present though IFTTT still appears to be the best auto posting option for social media. It can start from a sites RSS feed or an integrated service like WordPress then post to a central site such as Blogger which has a lot of versatility due to the number of connections available.
Some connections utilized for Ultimate SEO include:
(The WordPress to X recipes are available but I’d recommend making these connections through Blogger where possible for consistency)
It may appear that I love Blogger but its important to have a centralized distribution point. Consider how easy it would be to accidentally create an auto updating loop if you didn’t have a defined start. I accidentally created one of these months ago and it was annoying first discovering it and second reviewing where in the chain I was picking up the update I was trying to put down. So blogger serves in that regard as a check point on redundancy. I also prefer a secondary site from WordPress. If after publishing something on WordPress you realized the permalink is too long or something just didn’t look right, you at least have another spot to stop that mistake from going out to everything else.
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Guest Posts or User Submitted Posts are content written by another author not working for the site in which the content is being displayed on. UltimateSEO has a very easy guest post system and its free. Content submitted to our site may be syndicated on as many as 300 other sites that we maintain or are affiliated with. That can potential deliver you hundreds of backlinks from multiple domains. We offer this feature free of charge at this time, but may charge in the future. Why is it free when other sites charge? Its because we want good content and diverse opinions. So please ensure your post is original, timely, accurate and fresh.
Guest Posting is a win win scenario for us and you and your site. You can write an original article and we’ll post it if it is about SEO or SEM in general. Specific niche SEO topics are also welcome. Writers can include backlinks of relevant in their posts. We’d like to recommend no more than one link per 250 words. If there is an issue we’ll let you know. We also ask the your post include an image or an image per 500 words. So .in a 2000 word SEO post we’d like to see no more than 8 links and we would like to see about 4 images.
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Much of the info in this post is from an article on engadget. I became aware of the situation as I was working to build an IFTTT applet that would change my office lights to red if a website went down and I got an email about it from Uptime Robot. That applet can probably still be made but just not using Gmail anymore as a trigger.
Google’s push to tighten third-party API access is already going to cost the world Google+, but a change that more of you might notice is coming to IFTTT. The service sent out emails alerting users that their “recipe” scripts involving Gmail triggers and an action that could create a draft will go away as of March 31st. According to Google, the shift is a result of the Project Strobe sweep it announced last October.
IFTTT said it worked with Google to keep the integration that will support triggers to Send an email, or to Send Yourself an email, but the API lockdown that’s coming would’ve required too much work to change its services. Otherwise, integrations with Google will still be the same, but anyone relying heavily on the automated scripts may want to double check things before they get a surprise in a few days.
Ultimate SEO has gotten a little more ultimate. We continuing to offer our SEO information and topical articles and plan to expand into indepth discussions of stuff at the most minute details. Great for those of us who love metrics and but our metrics are only as good as the tools we can access. SEO tools are plentiful and almost all are expensive. The best tools focus on one aspect of SEO and do that well but effective SEO campaigns are holistic and can’t neglect other foundational tool categories. Having the best backlink tool won’t make the best SEO Site Audit. It takes multple tools, often overlapping and many cost hundreds of dollars a month. Thats why we’re launching UltimateSEO.net
SEO Tools are abundant but hard to find interestingly enough. At Ultimate SEO We’re offering more than one scan tool for page auditing. In the image below there is a scan auditing tool in the blue and yellow header and a separate unrelated scan auditing tool on the page. We encourage you to use both. Additionally from the Tools drop down you can take advantage of a dozen more SEO tools. We’ll work to continue to expand the sites tools and we will NOT charge for these tools.
In addition to these tools SEO Panel is an open source tool that will allow users to track metrics and issues over the course of months and years allowing sites to see trends. SEO Panel is also FREE but it does require registration at THAT site. SEO Panel is available at https://panel.ultimateSEO.org
CSV File Merger
Keyword List Multiplier
Structured Data Tool
Analytics Spam Tool
Bulk URL Checker
RSS Feed Creator
What’s My SEO Score (Page Auditor #3)
We also have an in-depth SEO tool available to our listers and visitors.
SEO Articles and case studies will be published and pieced together to create guides specific to topics of interest.
Forums and discussions between fellow SEO professionals are available and hosted at the site.
SEO Support Desk allows registered users to enter a support request .
Tracert is a command thats elementary to networking and computers. Trace Route or Tracert does exactly what it sounds like, and its useful cause it tells ya every ip address it passes through between the server and the catcher (not technical terms there). It explains where speed issues are in a global perspective or in your home.
Its usually just text but https://www.monitis.com/traceroute/ made it more fun…and from this map I can see why my fiber connection isnt seemingly very fast tonight, I’m being routed through London, England to do a domestic “hop” (hops are each leg of a journey in a tracert.
Thanks for checking in with Ultimate SEO, this site is a side project as my client’s sites are the main one. This means I may often have edits and unfinished elements to circle back too. I encourage you to feel free to let me how this site could be better using the contact form.
Google Data Studio Reports are some fun things. Here at Ultimate SEO you love visualizations and thats partially why we like Data Studio. Beyond the looks its also integrated easily with Google Sheets, Google Analytics and Search Console to name a few. These few though create a powerful free SEO PPC tool.
You can check out the report directly by clicking the link above, here is an embedded look at the nine pages of live data thats basically always right. It’s nice to be able to pull in data from two very different Google tools. Lots of people know of Google Analytics and think it covers Google Search Console but it doesn’t and I’ll discuss that more in another post but the unique data from these sources can all mix to form one handy live report.
You can check out all the information pulled here in this report and change the dates as needed using the drop down. To personalize the report to your own site simply copy it and set the data sources to your own Google Analytics and Search Console sources. Word of caution on the Search Console aspect there are two connections, one is the site and the other I believe is the page urls. So make sure to connect those correctly. Just like in electrical work it’s like to like.
Across these nine pages you’ll find insights into any site with an Adwords campaign including keywords, search terms, CTR and CPC.